The Up Plex Mission
Elevating others by providing wealth-building, passive investment opportunities through real estate.
It’s a known fact that owning real estate can be one of the best passive investment vehicles for you. More specifically, apartment buildings and commercial real estate. However, it also comes with an incredible amount of complexities in trying to acquire such assets and we’ve found that to be the reason most beginner investors shy away from pursuing.
So we set out to make it more attainable for investors to invest in these incredible wealth-building assets with confidence. As a limited partner, you get to leverage our time, network, and decades of experience to create peace of mind with every investment you make with us. We do our best to mitigate as much risk as possible. So much so that we won’t offer an opportunity that we aren’t investing in ourselves.
The Up Plex Mission
Elevating others by providing wealth-building, passive investment opportunities through real estate.
It’s a known fact that owning real estate can be one of the best passive investment vehicles for you. More specifically, apartment buildings and commercial real estate. However, it also comes with an incredible amount of complexities in trying to acquire such assets and we’ve found that to be the reason most beginner investors shy away from pursuing.
So we set out to make it more attainable for investors to invest in these incredible wealth-building assets with confidence. As a limited partner, you get to leverage our time, network, and decades of experience to create peace of mind with every investment you make with us. We do our best to mitigate as much risk as possible. So much so that we won’t offer an opportunity that we aren’t investing in ourselves.
Chris Linger
Principal
Chris Linger holds an MBA and brings more than 27 years of military leadership and operational experience from his service in the U.S. Navy. He now leads real estate acquisition analysis, underwriting, and asset strategy full-time, with a focus on disciplined execution and long-term value creation. His experience in leadership and mentorship has helped many investors and professionals strengthen their decision-making and investment approach.
Maricela Soberanes
Principal
Maricela Soberanes has been investing in real estate since 2006, beginning by building her own rental portfolio in Austin, Texas before expanding into larger investment projects and business ownership. A Navy veteran, author, and healthcare professional, she combines practical experience with a strong commitment to education, helping others understand wealth-building through real estate, financial strategy, and ownership. Her work is rooted in service, discipline, and creating opportunities that impact families and communities.
Chris Linger
Principal
Chris Linger holds an MBA and brings more than 27 years of military leadership and operational experience from his service in the U.S. Navy. He now leads real estate acquisition analysis, underwriting, and asset strategy full-time, with a focus on disciplined execution and long-term value creation. His experience in leadership and mentorship has helped many investors and professionals strengthen their decision-making and investment approach.
Maricela Soberanes
Principal
Maricela Soberanes has been investing in real estate since 2006, beginning by building her own rental portfolio in Austin, Texas before expanding into larger investment projects and business ownership. A Navy veteran, author, and healthcare professional, she combines practical experience with a strong commitment to education, helping others understand wealth-building through real estate, financial strategy, and ownership. Her work is rooted in service, discipline, and creating opportunities that impact families and communities.
Our Success Formula
Underwriting & Negotiating
Detailed underwriting determines the amount of negotiating that can be done with a seller on price and terms. Our experience allows us to properly analyze an asset and mitigate as much risk as possible for our investors.
Contract Review / Due Diligence
We have established the best legal and due diligence teams for our syndications. This allows us to simultaneously expedite two incredibly time-consuming tasks that most beginning investors struggle with.
Closing & Reassessment
There is more to closing than just signing on the dotted line and handing over the keys. There is an equal amount of critical work that needs to be completed soon after to ensure the success of a syndication.
Enacting Business Plan / CapEx
We identify and prioritize the necessary projects and execute them based on funding and critical need. Simultaneously, our expert CapEx team gets to work by coordinating with asset and property managers to assist in stabilizing the property.
Stabilization / Refinance
This process usually takes just over 2 years (depending on the market) and involves everything from completing CapEx, to ensuring organic fair market rent growth, to managing tenant turnover, all while working to decrease expenses.
Sale/Disposition
When it comes time to sell, we prepare the property to show as cost-effectively as possible. Once sold, we ensure that we properly close out business transactions and 3 months after the sale, we deliver all sales proceeds (return of capital) to our investors.
Our Success Formula
Underwriting & Negotiating
Detailed underwriting determines the amount of negotiating that can be done with a seller on price and terms. Our experience allows us to properly analyze an asset and mitigate as much risk as possible for our investors.
Contract Review / Due Diligence
We have established the best legal and due diligence teams for our syndications. This allows us to simultaneously expedite two incredibly time-consuming tasks that most beginning investors struggle with.
Closing & Reassessment
There is more to closing than just signing on the dotted line and handing over the keys. There is an equal amount of critical work that needs to be completed soon after to ensure the success of a syndication.
Enacting Business Plan / CapEx
We identify and prioritize the necessary projects and execute them based on funding and critical need. Simultaneously, our expert CapEx team gets to work by coordinating with asset and property managers to assist in stabilizing the property.
Stabilization / Refinance
This process usually takes just over 2 years (depending on the market) and involves everything from completing CapEx, to ensuring organic fair market rent growth, to managing tenant turnover, all while working to decrease expenses.
Sale/Disposition
When it comes time to sell, we prepare the property to show as cost-effectively as possible. Once sold, we ensure that we properly close out business transactions and 3 months after the sale, we deliver all sales proceeds (return of capital) to our investors.
Check Out Our Latest Blog
How to Get Started With Real Estate Crowdfunding
How to Get Started With Real Estate Crowdfunding
Real estate crowdfunding has made investing more accessible than ever before.
But accessibility should never replace education and due diligence.
Step 1: Define Your Goals
Ask yourself:
Do I want cash flow?
Appreciation?
Tax advantages?
Diversification?
Step 2: Understand Your Investor Profile
Some opportunities are limited to accredited investors, while others may be open to broader participation.
Step 3: Research the Operator
Evaluate:
Track record
Communication
Transparency
Asset class experience
Step 4: Understand the Risks
Real estate investing involves:
Illiquidity
Market risk
Operational risk
Interest rate exposure
Step 5: Diversify
At Up Plex, our Diversity Private Capital Fund focuses on diversified exposure across:
Multifamily
Self-storage
Mobile home parks
Notes and lending positions
Diversification may help create more resilient long-term portfolios.
Final Thoughts
The best investment is not always the trendiest investment.
The best investment is the one you understand, aligns with your goals, and is backed by a strong team and disciplined strategy.
